Visit the library homepage at odu.edu/library to find Monarch OneSearch. This is a great place to start if you're looking for books or a few articles.
Reference materials like encyclopedias and subject-specific dictionaries can be very useful for finding background information and for getting started with your research! Here are a few things in your subject area. To find more, simply search using the box above, and type in your topic AND the type of resource you need.
marketing AND encyclopedia